we got both bad and good news for you, we start out by telling you the bad.
every single day approximately 270,000 sharks are brutally slaughtered in a hunt for shark-fins to make shark-fin soup. the fin-less sharks gets thrown over board once the finning-process is done and they're left to suffocate on the bottom of the sea.
the shark-fin soup is a sign of wealth and a delicacy in some asian cultures and a bowl of soup – depending on the age and rarity of the shark – costs hundreds of dollars.

the good news is that there is people working hard to stop the cruel killing of sharks and that you easily can support their work. the mini for many line aims to each season cooperate with an idealistic organisation. suitable for the aquarium-themed mini for many ss10 collection is to work with “save the blue”. an organisation that, together with “sharkwater”, works to stop the shark hunt and to make people in afflicted areas more aware of the cruelties surrounding the soup. the profit from the shark t-shirt designed by minimarket, in collaboration with illustrator annelie carlström, will go to the making of save the blue's informative documentary about the shark hunt.

make the inhabitants of china as well as the rest of the world more aware by supporting the project and wearing the t-shirt.

now you know what to do; save the blue!













go to the webshop by clicking the shark t-shirt