Minimarket at TV4
Posted in Minimarket JournalYesterday, we took a tour to TV4 to discuss why models are so skinny, and why they look so angry on the catwalk. Look at the clip here.
At Minimarket, we keep our sales collection (used by models for runway and shoots) at a size 36 (S) instead of 34 (XS), to avoid using the skinniest models. We want to encourage all you girls to keep your own personal beauty. Please, do not aim for skinny and hungry!
This is a very important topic, 10 minutes in the studio is not nearly enough. We hope to discuss this matter more in media further down the road.
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